How to Get +500,000 Views & Go Viral
500,000+ impressions in 4 months.Or: Selling out the biggest Belgian arena 28 times. Numbers that would make Queen scream “We Are the […]
Blow Up Your LinkedIn? 5 Unusual Tips!
The inspiration for this masterpiece of content comes from Justin Welsh: a man who teaches solopreneurs to truly take ownership of their […]
What We Can Learn From Gary Vaynerchuk
We’ve all heard it before:“Dress better.”“Watch your language.”“Act more professional.” It’s the universal feedback loop for anyone daring to stand out.Gary Vaynerchuk […]
Why Steven Bartlett Never Bought A Lambo
When Steven Bartlett was 18, he dreamed of owning a Lamborghini.For him, that car wasn’t just a car: it was proof. Proof that […]
Why a Garden Shed Became London’s Best Restaurant on TripAdvisor
(And what that says about visibility, status, and today’s internet) “You’re doing so well: you post so much on LinkedIn (or online)!” […]
Why bother building your personal brand on LinkedIn?
Or how visibility today is a form of leadership. There was a time when simply “doing good work” was enough.Today, that’s no […]
How My Post Went Viral With Over 60,000 Views 🚀
(And no, it wasn’t because of AI or a TikTok dance 😄) Last month, one of my posts went viral. (It’s in […]
How Michelin Went from Tires to Stars ⭐️
(And what you can still learn from it today about personal branding, communication, and giving value) In 1900, Michelin had a problem.Not […]
Why Google Pays $20 Billion a Year Just to Stay Visible.
Every year, Google pays Apple an estimated $20 billion. Not for innovation.Not for hardware access.Not to make iPhones faster. No, purely to be […]
The Secret Behind “Just Do It” by Nike
Did you recognize the slogan right away? “Just do it” of course, it comes from Nike, the global sports brand that inspires people […]
“Yeah, but AI can do that… right?”
🤖 AI & Authenticity: not opposites but teammates. AI – artificial intelligence – has become impossible to ignore. It allows machines like computers, apps, […]
$19,3M in 24h: Kayne West & Authenticity
For those few who’ve never heard of Kanye (or rather YE) West: allow me to introduce him, courtesy of a mix between Wikipedia […]
